The last 25 years Mogadishu city is being through a lot. In that 25 years different groups have fought is the city and as you can image the whole city is destroyed but the city is now recovering rapidly.
Because of these wars the city has suffered for many years of bad image. Benadir Regional Administration wants to improve the peoples perception of the city and attract tourists and investors. From our perspective, a great brand is a valuable asset. It can help a city to attract everything from tourists to investors to talent. It can help to boost the economy of the city and residents pride.
BRA is seeking support for the above mentioned task. We are seeking Marketing Communications Manager who will play a vital role in planning, developing, implementing, and overseeing all corporate and internal communications including but not limited to public relations, email marketing, marketing collateral and social media programs for BRA.
Description of the assignment:
Main tasks include:
Collaborate with the marketing team to conceptualize, develop and implement various promotional
campaigns to increase customer acquisition and retention.
Create functional requirements for marketing campaigns for development, communicate with and act as liaison to senior management
Oversee execution of email marketing campaigns that promote products and services, advertise promotions and highlight company and industry news
Create effective and efficient promotional and nurturing campaigns
Grow audience and increase engagement across social media channels by developing a long term strategy and collaborating with the marketing team to generate content ideas
Manage, coach and develop the Promoting team. Provide training, mentoring, and professional development using knowledge of the effectiveness of methods such as classroom training, demonstrations, on-the-job training, meetings, conferences, and workshops for new and existing marketing staff
Guide and support management in marketing planning and public relations strategies to ensure alignment with objectives
Assist with the planning and execution of customer and internal organization events (conferences, trade shows and parties).